Will WhatsApp Pay Disrupt Paytm in India?

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Instant messaging app WhatsApp is the most used platform in the world. This is especially popular in India. Can say that India is the world’s largest market for Whatsapp. Here are about 200 million users of WhatsApp. WhatsApp has more than 1.5 billion users worldwide.

Now the way to launch payment service for WhatsApp in India is now clearly visible. For a long time, the company is testing WhatsApp Pay in India, but due to the reasons for the debt localization, the talk in the ministry was not created. According to the report, Whatsapp data relates to localization and now WhatsApp has received a green signal for testing WhatsApp Pay with more users.

WhatsApp Pay will be the largest rival of India in Paytm. In India, Paytm is the most widely used digital payment platform. In such a situation, if WhatsApp comes with the same service as the Paytm, then there will definitely be a look of the thorn of the users in both the companies.

Paytm CEO and founder Vijay Shekhar Sharma has raised questions about WhatsApp Pay many times. He said that Whatsapp is not secure for payment. He accused Facebook of stating that Facebook has again been in the game after chips like Free Basic have failed in India.

Talking of Paytm, according to the report, the company has 230 million customers and paytm is also popular in India. Gradually there have been many services on Paytm. In such a way, it will not be so easy to beat paytm for Whatsapp. Because Whatsapp is a chat-based app so the feature of payment is obviously not available on Whatsapp. However, experts believe that people will also love Whatsap. Not just common users but small businessmen will also use Whatsapp.

Let’s tell you that WhatsApp business has already arrived quite recently and recently Facebook has announced the option of product catalog on WhatsApp. I.e. small businesses can sell their products through Whatsapp. In such a way even Whatsapp payment can be beneficial in business.

Not only the Paytm, but also Amazon will get a hard competition from Amazon and Google Pay. Because Google continues to expand its service and Amazon has also introduced UPI based Amazon Pay.

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